Shanice and Cornelia, the founders of S&C, walking side by side through a bright marble office in oversized suits, one tobacco brown, one black, laptops under their arms.

Sweden to Los Angeles

Quiet luxury for loud ambition.

The look, the website and the machinery behind them, made to measure for ambitious local businesses.

Swedish restraint. Los Angeles light.

We brought one to the other.
Now we cut both to fit your business.

Concept work

What a first fitting looks like.

Three fictional brands, made for this page to show the craft. Yours is built from your real story, and you see it on your phone before you pay anything.

  • Concept Salon

  • Concept Bakery

  • Concept Taqueria

How it works

Made to measure.

How we work
  1. I

    We build it first.

    Your story, your photos, your words. Before you pay anything.

  2. II

    You see it on your phone.

    Live, in your hand. Tell us what to take in.

  3. III

    You keep it.

    Only if you love it. Priced for your business, month to month.

  4. IV

    We run it with you.

    Every change, every season, the same people.

The two founders at a marble table at sunset, a screen behind them reading by Shanice and Cornelia, printed moodboards on the table.

The house

Shanice Hallberg & Cornelia Gyllborg

Two Swedish names. One studio. A shared eye for the details.

There is a Swedish word for it: lagom. Just right, not too much, not too little. It is how we dress a business.

Meet the studio

Your first fitting is free.

Tell us your business name and city. We build your website and show it to you on your phone.

Start my fitting

Nothing to pay to see it.